FIAT 500 Abarth Revealed

This week’s video is clearly one of the most entertaining commercials we’ve seen out of any of the auto manufacturers this year…leave it to the Italians.

Given the History of the Fiery Little 500 Abarth We Love The Parallel To A Temperamental Italian Model...

Fiat USA recently released their most controversial commercial to date; featuring a fiery Italian supermodel with an attitude and the temper to match that will make your head spin…but in a good way. While some are calling this commercial too racy for American television (come on America, seriously?) it does succesfully appeal to the target-demographic and transform the new 160hp Abarth into a beautiful and beguiling woman who leaves you wanting more and most importantly whom you will never to forget meeting for the first time.




Since we know you are now wondering (2) things…

  1. Who is the Italian model in the video?
    The model in the video is Romanian fashion model Catrinel Menghia. Bravo to Fiat for finding a woman that easily makes us forget all about those horrible commercials with….what’s her name… Jennifer Lopez was it?
  2. What does Catrinel say in the video?
    Here’s a rough translation:
    What are you looking at? Uh!?
    What are you looking at?! (slap)
    Are you undressing me with your eyes?
    Poor guy…you can’t help it?
    Is your heart beating? Is your head spinning?
    Do you feel lost thinking that I could be yours forever?